UPM Raflatac, a global supplier of sustainable labeling materials, is showcasing its new Carbon Action plastic label portfolio at Labelexpo Americas. The exhibit features UPM Raflatac’s latest pressure sensitive labeling materials, along with sustainable solutions that directly contribute to carbon footprint reduction and support circularity.

“We’re thrilled to reunite with the industry at Labelexpo 2024 and showcase our Carbon Action plastic label portfolio,” says Brinder Gill, senior vice president of UPM Raflatac Americas. “This event provides a vital platform for us to engage with our customers, suppliers, and technology partners. Through strong collaboration, we aim to reinforce the resilience of our industry’s value chain, ensuring we meet the evolving needs of our end-use partners.” 

Show attendees are discovering how Carbon Action plastic label materials enable the next step in packaging carbon footprint reduction throughout the value chain, including Scope 3 emission reduction.

“Label material choice can have a significant impact on packaging sustainability,” adds Anna Hunt, senior manager of marketing and communications at UPM Raflatac. “At UPM Raflatac, we’re committed to empowering our customers and brands to take concrete steps toward a low-carbon circular economy. We look forward to sharing our enhanced portfolio of innovative solutions.”

UPM Raflatac’s booth highlights include:

• UPM Raflatac Carbon Action materials, including the ISCC PLUS-certified PP White Bio-based face material, made with 30% renewable content on a mass-balance basis and sourced from refined used cooking oil.
• Sustainable films, including ISCC PLUS-certified Forest Film face material derived from UPM BioVerno naphtha, a 100% wood-based solution, PP PCR and PET PCR materials.
• UPM Raflatac Ocean Action label material, the world’s first certified label material designed to combat ocean-bound plastic pollution.
• UPM Raflatac RAFNXT+, the world’s first labeling material verified by the Carbon Trust to reduce carbon footprint and help mitigate climate change.
• RafCycle Partner Program, an extension of UPM Raflatac’s original label release liner recycling service, enables converters to support the circular economy by offering release liner waste collection and recycling to customers.
• Label Life by UPM Raflatac, our comprehensive life cycle assessment service for label evaluation and sustainable packaging design.